Jay Kogen on Humor and Engaging Stories in Compliance Training [Podcast]


Post By: Adam Turteltaub

What can Jay Kogen, a writer and producer of shows such as The Simpsons, Malcolm in the Middle and Frasier, teach compliance professionals? A lot, as it turns out, as compliance training evolves to include more humor and scenario-based learning.

In this Compliance Perspectives podcast, he advises that good story telling has three key elements: an interesting character, an interesting obstacle or conflict to go through, and an involving tale of how the character resolves the conflict. All three have to work for the story to succeed. That starts with keeping the hero real and relatable. Make the person too cartoony, and your audience won’t be able to relate to him.

When it comes to humor, he advises to aim for the center. Focus on what you think most people would agree is funny and avoid technical, inside jokes. Also, don’t telegraph that you’re about to be funny. It raises the bar and is bound to be disappointing.

Listen in to gain his insights into how to improve your compliance training, and a few laughs along the way.


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